This isn't really on topic is it?

This article is worthless. It's just another made up 'thing' to prop up some other 'thing'. It's just more noise, and we already have a lot of that. It's also got so many holes that it looks like someone used it for target practice.

I found that Cal Newport's "Digital Minimalism" book a great help in making sure that my social media usage was confined and intentional.