Having worked a the consulting arm of a big 4, what this article (slightly) misses, is that auditing is a limited market (you can count how many Fortune 500 companies there are that need auditing), while there is a practically open ended amount of consulting projects (and monies).
Mostly, these companies can't do consulting projects at companies they audit (conflict of interest). So the Big4 are mostly shifting away from auditing, and moving into more consulting.
While I can echo a lot of the sentiment here, about powerpoint this, powerpoint that, subpar delivery, etc, from my experience I can also say there are very many talented individuals building extremely impressive solutions.
What most people didn't mention, is that these firms see the solutions / market landscape as a whole, something that not every company can do. They can help an unattractive company (one that (ie.) techies may be less inclined to work at) develop cutting edge solutions, bringing experience from how the bigger players do it.
Mostly, these companies can't do consulting projects at companies they audit (conflict of interest). So the Big4 are mostly shifting away from auditing, and moving into more consulting.
While I can echo a lot of the sentiment here, about powerpoint this, powerpoint that, subpar delivery, etc, from my experience I can also say there are very many talented individuals building extremely impressive solutions.
What most people didn't mention, is that these firms see the solutions / market landscape as a whole, something that not every company can do. They can help an unattractive company (one that (ie.) techies may be less inclined to work at) develop cutting edge solutions, bringing experience from how the bigger players do it.