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Yes exactly. When choosing colors or amenities for my home, my real estate agent and contractors would bristle — "that's not going to be good for resale value"

This has impacts on the industries surrounding as well. If I want a custom siding color, it's going to be more expensive. We're normalizing everything around the most widely palatable, so it's all fairly bland.



> We're normalizing everything around the most widely palatable

My counter argument to this is that then it is the "norm" and society conditioning our taste and dictating what's palatable.

This goes as deep as influencing and forming our sexuality. We get aroused by things that would've not aroused people centuries ago, the canons of beauty themselves changed a lot.


sure, it's cyclical — the emphasis is on "value" or "ROI" before "aesthetic", which in itself is a certain aesthetic




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