How is it a non-starter? Nuclear plants are low-carbon and extremely safe [1]. 100 km is a long way. There are millions of people in the USA living within 100 km of a nuclear plant. Showing people the numbers on nuclear isn't that hard.

[1] https://ourworldindata.org/safest-sources-of-energy

It will never be built for political reasons.

Offer it cheap and the market will clear.