The technical challenges may be interesting, but are the strategic ones? I.e., do you think most people would choose to work on problems that optimize ad spend vs. something like, say, healthcare if all else was equal?
haha point taken. I would argue "insurance" isn't "healthcare". But this somewhat underscores my larger point. The SV mindset is almost solely focused on maximizing revenue, whether that's ads or insurance billing. My point is that there are other, possibly more interesting, problems to work on if you relax that constrained viewpoint.