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> Hasbro Entertainment, a division that will be dedicated to leveraging Hasbro’s most valuable brands to develop and produce premium content across platforms for audiences of all ages, following the close of Hasbro’s sale of eOne’s film & television business. The new division, which unifies Hasbro’s film, television, animation, and digital media expertise under one umbrella, reflects a significant step in the execution of Hasbro’s Blueprint 2.0 strategy, which is defined by increased investment in Hasbro’s priority brands

https://newsroom.hasbro.com/news-releases/news-release-detai...

Sounds like they're losing money on making media. Maybe it's Capex for a movie(s)? Maybe they're just not popular media? I don't know but that's the team losing money.



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