As an engineer, I find it extremelly frustrating to read Apple’s marketing speak... | Hacker News

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		smallstepforman on May 8, 2024 \| parent \| context \| favorite \| on: Apple introduces M4 chip As an engineer, I find it extremelly frustrating to read Apple’s marketing speak. It almost sounds like ChatGPT and StarTrek techno-babble. Engineers cannot stomach reading the text, and non engineers wont bother reading it anyway. Whats wrong with plain old bullet-points and sticking to the technical data?

dimask on May 8, 2024 | [–]

The target audience is neither engineers nor general public; these announcements are meant for tech journalists/youtubers etc to refer to when writing or talking about it.

hi-v-rocknroll on May 11, 2024 | [–]

Apple is no longer run by SJ. That train has sailed. Marketing and design wank wall-to-wall.

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