Actually, I'd be really interested to see if Microkia could pull it off, could make an awesome phone that seriously challenged the iOS/Android hegemony. I think they have the resources to be able to do it in a way that Mozilla or Ubuntu or any other strictly software/no experience in hardware company could do. And if Microsoft can reinvent itself and snatch victory out of this, then that means the market is actually wide open. Ultimately, I'd like to see a true, open source, Linux phone, and Microsoft quite ironically could do a lot to prove that one could be successful.

In other words, Microsoft gets to take chances that anyone else gets to learn from. More competition is a good thing.