Does anybody remember the name of the cult movie where all advertisement is blocked from the real world? It's pretty much the same idea. I remember seeing that movie many years ago.
The idea is a bit different though. "Nada discovers the sunglasses are special. After putting on a pair, he sees the world in black and white and discovers it is not what it seems. Media and advertising hide constant subliminal totalitarian commands to obey and conform." (http://en.wikipedia.org/wiki/They_Live)