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Not defending the use of the term, but you have to look at acquisitions in the context of the time. Though $20m seems like nothing notable today, in the post bubble fallout it was a significant achievement.


> Though $20m seems like nothing notable today, in the post bubble fallout it was a significant achievement.

2005 is probably a bit beyond the "post bubble fallout" - nevertheless the previous year Yahoo spent $579M on Kelkoo and in 2003 (which is most definitely "post bubble fallout" era) they bought Overture Services for $1.6B[1].

Creating something that fetches $20M is certainly a success, but let's not pretend this is some amazing acquisition story on par with YouTube.

[1] https://en.wikipedia.org/wiki/List_of_mergers_and_acquisitio...!




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